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the Latest Insights
Latest Awards
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Celebrating Success: Incubeta MENA wins at the MENA Search Awards 2023
Exciting news! Incubeta MENA has emerged triumphant at the MENA Search Awards 2023 by securing the prestigious Best Use of Search – Health award.
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Incubeta Named Global Performance Agency of the Year
We’re thrilled to announce that Incubeta was named Global Performance Agency of the Year last night at the 2022 Global Performance Marketing Awards (PMAs) for our outstanding work as a digital marketing agency.
Latest Blogs
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Navigating the marketing challenges of a cookie-less 2024 and beyond…
The long awaited “cookie-less future” is now officially on our doorstep, where Google started to restrict third-party cookies by default for 1% of users, with the goal of eliminating the use of third-party cookies for all Chrome users by Q3 2024, (August).
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Team Incubeta: Adventures Beyond the Office
November has been an eventful month for the Incubeta MENA team, as we’ve been busy participating in a variety of activities.
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TikTok Speakers Corner
During our October Speakers Corner event at Incubeta MENA HQ, we welcomed our strategic partners from Team TikTok MENA who came to run their quarterly roadshow with our talented Incubeta team.
Latest Case Studies
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Precision Targeting for Transavia with Seamless Creative and GMP
In the highly competitive airline industry, reaching the right audience with the right message is crucial for success.
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Driving Performance with Social Amplification: M&S Case Study
M&S, a renowned British retailer known for quality food, clothing, and homeware, sought to enhance their brand appeal and drive traffic to their website.
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Acquiring the Galaxy: MDS Mobile’s SEO Triumph
In a dynamic digital landscape, MDS Mobile, a part of the esteemed Midis Group and proprietor of multiple Samsung Experience Stores in the UAE, achieved a remarkable 160% increase in organic clicks year over year (YoY).
Latest News and Media
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Nandita Saggu Joins Incubeta MENA as New Business & Innovation Director for MENA
Incubeta MENA is thrilled to welcome Nandita Saggu as our New Business & Innovation Director for the MENA region. With 20 years of industry experience, Nandita is known for her expertise in business development, strategic planning, and driving innovation.
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Our Team at Seamless Middle East 2024: Insights and Innovations
Victoria Webb, our Managing Director, and Léa Allam, our New Business and Growth Director, had the pleasure of attending the Seamless Middle East 2024 event for three engaging days.
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Attending Campaign Breakfast Briefing: Marketing Strategies 2024—Gaming, content and brand loyalty.
Our New Business Director, Lea Allam, and Head of Strategy, Lewis Chappell, recently had the privilege of attending an enlightening event hosted by Campaign Middle East.
Latest Thought Leadership
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Boost Year-End Sales: Your Essential Checklist
With half the year behind us, July is the perfect time to start gearing up for year-end sales. Here are the top five strategies to implement now to ensure your year-end sales are a smashing success.
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Digital Strategies for E-commerce Brands: Maximizing Black Friday Success in 2024
In the dynamic and rapidly evolving digital marketplace of the UAE, high-volume e-commerce events like Black Friday serve as pivotal milestones for brands aiming to capture significant market share, enhance brand visibility, and deepen consumer relationships.
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From Personalisation to Immersive Advertising
Personalized advertising has long been the gold standard, leveraging data to tailor ads to individual preferences.